a footage-based editing prompt

Video prompts for restaurants

Use a footage-based editing prompt to turn one signature dish into a reason to book.

Describe the supplied footage before describing a style.

The footage to gather

Give each moment a little breathing room. Get close enough to show the detail, and keep the original clips handy.

Opening

Describe the supplied footage before describing a style.

Middle

Name the essential action, the intended viewer and what must remain in the sequence.

Ending

Specify the final idea the viewer should take away.

Use the current menu and include booking details that the team can honour.

Ask yourself: Could an editor follow the prompt without inventing missing footage?

Watch it as if you were seeing it for the first time. If something is unclear, try a different cut or add the missing shot.

a revision-ready brief

List the available clips and the one non-negotiable moment.

a short spoken script

Write the viewer’s real question as the opening line.

Useful questions

What should I film for restaurants?

Ingredients before service. The finishing step at the pass. The dish arriving at a table.

How should I judge the finished video?

Could an editor follow the prompt without inventing missing footage? Use the current menu and include booking details that the team can honour.

Where does Amira fit?

Take your brief into Amira with the clips you want to use. Tell it what to keep, what to leave out and how you want the video to feel.