The footage to gather
- The garment laid flat
- A wearer turning in ordinary light
- A close view of fabric and fastening
Give each moment a little breathing room. Get close enough to show the detail, and keep the original clips handy.
Plan a revision-ready brief
List the available clips and the one non-negotiable moment.
Separate story instructions from style preferences and state what may be shortened.
Define one concrete criterion for approving the edit.
Review it for fashion boutiques
Identify the shown size and avoid filters that change colour or texture.
Ask yourself: Does the brief explain how to judge a first cut?
Watch it as if you were seeing it for the first time. If something is unclear, try a different cut or add the missing shot.